Work | Matthew A Johnson
Work
Content Marketing
I've written over a thousand recipes (with consulting chefs), plus informational guides, Q & A posts, and a lot more.
Ecommerce Product Copy
I've written hundreds of web store product pages, covering product descriptions, history, producer stories, and usage recommendations.
Business to Business Marketing
I've written B2B websites, point of sale materials, direct mail, brochures, datasheets, sales playbooks, e-mails, and a lot more.
Short Form Copy
I've written short-form copy (navigation, ads, blurbs, etc) for B2C ecommerce stores, blog homepages, site navigation, B2B websites and more.
Video Work
I project managed, selected footage, wrote copy, and provided interview questions for a variety of product spotlights, producer spotlights, technique guides, and other videos. I even starred in some of them as a company spokesperson.
Novel
It Can’t Be Helped is the story of four people adrift on the fringes of Japanese society.
David is a young American working for a Japanese company, always aware that he doesn’t know the rules. Emiko is too old to be single, and too strange to fit in. Her signature look makes her stick out in a culture that believes “the nail that sticks up must be hammered down.” Her brother, Minoru, has been hiding in his bedroom for almost a decade. Mrs. Fujiwara has kept the household for her husband her entire adult life, but now he’s dead. Who is she now?
In modern Tokyo these four strangers will discover each other and, at last, connect.